"You cannot have great marketing if the founder doesn't understand marketing." — Princewill Akuma, B2B Digital Marketer

October 08, 2024 00:48:38
"You cannot have great marketing if the founder doesn't understand marketing." — Princewill Akuma, B2B Digital Marketer
Equity Merchants
"You cannot have great marketing if the founder doesn't understand marketing." — Princewill Akuma, B2B Digital Marketer

Oct 08 2024 | 00:48:38

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Hosted By

Chimgozirim Nwokoma

Show Notes

How important is it for a startup founder to understand marketing? Extremely important, according to Princewill Akuma, a B2B Digital Marketer. 

On this episode of the podcast, we discuss his career journey, including moving from being a DJ to becoming a digital marketer. He also talks about some of the steps he took during the process as well as lessons for startup founders looking to boost their marketing efforts. 

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