Equity Merchants

Equity Merchants dives deep into various issues around investing in African startups. We’ll cover topics such as conducting due diligence, employee stock options, and valuation. If you’re looking to understand venture capital from an African ...more

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Latest Episodes

October 13, 2024 00:33:01
Pricepally CEO, Luther Lawoyin on navigating the complexities of grocery delivery in Nigeria

Pricepally CEO, Luther Lawoyin on navigating the complexities of grocery delivery in Nigeria

Nigerians spend more than half of their earnings on food. In recent years, a slew of startups have sprung up looking to ease the...

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October 08, 2024 00:48:38
"You cannot have great marketing if the founder doesn't understand marketing." — Princewill Akuma, B2B Digital Marketer

"You cannot have great marketing if the founder doesn't understand marketing." — Princewill Akuma, B2B Digital Marketer

How important is it for a startup founder to understand marketing? Extremely important, according to Princewill Akuma, a B2B Digital Marketer.  On this episode...

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September 22, 2024 00:32:19
Avoid these common startup mistakes

Avoid these common startup mistakes

In this episode of the podcast, we dive into the world of entrepreneurship with Tamara Posibi, Chief Consultant at Irtus Business. Tamara has worked...

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September 06, 2024 00:50:50
Inside tappi's mission to bring African SMEs online with Kenfield Griffith

Inside tappi's mission to bring African SMEs online with Kenfield Griffith

What do getting a PhD and building a startup have in common?  For both, you're usually trying to create things that don't exist. But...

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August 31, 2024 00:48:31
"Allocate equity based on the value each individual brings" — Mary Ekemezie on mistakes to avoid when making equity decisions in startups

"Allocate equity based on the value each individual brings" — Mary Ekemezie on mistakes to avoid when making equity decisions in startups

Mary Ekemezie is the founder of ME Academy and a seasoned corporate law expert. On this episode of the podcast, she shares her insights...

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August 25, 2024 00:48:16
"Your customers only care about what your product does for them" — Feyi Olubodun, CEO and Managing Partner, Open Squares Africa

"Your customers only care about what your product does for them" — Feyi Olubodun, CEO and Managing Partner, Open Squares Africa

Our guest on the podcast today is Feyi Olubodun, CEO and Managing Partner of Open Squares Africa.Feyi is a seasoned marketing executive, speaker, and...

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